Sinead is an inspirational coach and mentor in the field of building resilience in the face of adversity. She draws from personal experience gained through her own incredible story. One in which she faced and continues to face significant challenges in her life. Her story is one of being tested by constant life-changing barriers yet finding a way through by tapping into her inner resources, digging deep to reframe them into positivity, drive, and opportunity. Sinead has a passion for people. To see them not just survive, but thrive, even when life throws them a curveball. Sinead has faced the following challenges in relentless succession over a six year period.

• A long fertility journey with many years of heartbreak
• Her father’s 16-year cancer battle
• Her own breast cancer diagnosis, chemotherapy and radiotherapy
• Unexpected pregnancy and miscarriage during cancer treatment
• Unexpected redundancy after cancer and during the Covid-19 Pandemic
• Chemically induced premature menopause
• Ongoing difficult treatment and daily medication for the next 10years
• Death of her beloved Dad and mentor to Covid-19

Sinead’s personal experiences have flipped her life on its head.

Having been a communications consultant for several household brands for 20 years, she decided to redirect her career path towards something that mattered more to her – helping others through life’s unexpected bombshells, realising that none of us are immune to trauma and unwanted change.

She now coaches people in many areas but has a deep interest in coaching and workshops around resilience, confidence and recovery, both in and outside of the workplace, and helping people to move forward from where they are to where they want to be both personally and professionally.

More recently, when her beloved father passed away due to Covid-19 in late 2021, she took over the reins of his HR business, integrating her coaching and wellbeing work into the business offering. In doing so, she continues to champion people and to transform how they view themselves. She helps organisations build better cultural environments and practices which in turn improve the state of wellbeing for people in a transformative and meaningful way.

Sinead strives to use her experiences to raise awareness about the importance of early detection of cancer and to bring comfort and solace to others facing a similar diagnosis. She was invited onto ITV’s Lorraine Show to share her story whilst in the middle of chemotherapy and recently climbed the O2 in London on the show with other cancer survivors to help raise awareness of the Change and Check Campaign.

Sinead completed a half marathon by way of ‘celebrating’ the end of her treatment and as a way of processing and marking the enormity of what she had been through. Sinead has also raised significant funds for Coppafeel breast cancer charity and will be taking part in a five day trek in the Sahara Desert in November 2022. She is a contributor on The C List, a platform for women going through cancer and coaches some women who find themselves in similar situations to her. She is also part of a network of women who sadly lost babies during their cancer journeys and regularly offers support and coaching on this platform. 

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